$250M International Shipper of Ocean Freight


Several initiatives launched during a Strategic Planning session required disciplined project management and functional expertise focus on sales organization and effectiveness

AOP Approach

  • AOP responsible for co-leading implementation of sales force effectiveness initiative and operating metrics initiative
  • Developed and evaluated several organizational options for worldwide sales force
  • Designed and implemented account planning process for major accounts


  • New sales organization and account management process to retain market share with top customers and spur worldwide revenue growth